Statement of responsibility: Gunther Kress
ISBN: 0415253551, 041525356X, 9780415253550, 9780415253567
Intended audience: Specialized.
224 p. : ill. ; 24 cm.
Written Communication; Computers and literacy.; Media Studies; Literacy; Written communication Methodology.; Mass Media; Information Technology
- The futures of literacy: modes, logics and affordances
- Going into a different world
- Literacy and multimodality: a theoretical framework
- What is literacy?: resources of the mode of writing
- A social theory of text: genre
- Multimodality, multimedia and genre
- Meaning and frames: punctuations of semiosis
- Reading as semiosis: interpreting the world and ordering the world
- Some items for an agenda of further thinking